Social Media Volunteer
We are looking for a creative and enthusiastic Social Media Volunteer to help strengthen our digital presence and raise awareness of the Helen Bamber Foundation and Asylum Aid's work and the issues we advocate for.
This role will play an important part in shaping our social media presence, particularly on Instagram, helping to develop engaging visual content, Reels, and other short-form video formats. We are seeking someone with a strong eye for design and visual storytelling, an understanding of branding and the importance of consistency, and a passion for human rights, asylum, migration, and trauma-informed practice.
Working closely with the Communications Manager, you will help generate ideas, create and schedule content, contribute to campaigning and marketing, and support the monitoring and evaluation of content performance to help grow our reach and engagement.
MAIN TASKS AND ACTIVITIES
• Support the planning, creation and delivery of engaging social media content across the Helen Bamber Foundation Group's channels, with a particular focus on Instagram.
• Design high-quality graphics, carousels, stories, and other visual assets that align with the Group's brand guidelines and communications objectives.
• Create and edit Reels and other short-form video content to increase audience engagement and communicate key messages in accessible and creative ways.
• Generate content ideas and contribute to the development of campaigns, awareness days, fundraising activities and advocacy initiatives.
• Help develop and refine visual templates, formats and design approaches for Instagram, ensuring strong branding and visual consistency.
• Identify opportunities to repurpose existing content, including reports, research papers, case studies, blogs, media coverage, and impact/annual reports into compelling social media posts.
• Assist with content scheduling and maintaining a social media content calendar to ensure a consistent and timely online presence.
• Monitor social media trends, platform updates, and emerging content formats and suggest new approaches to enhance engagement and reach.
• Help ensure all content is accessible, inclusive, and reflects the Group's values and trauma-informed approach to communications.
• Assist in tracking and reporting on social media performance, including engagement, reach, follower growth, and content effectiveness, and contribute ideas for continuous improvement.
• Work collaboratively with the Communications Manager to support Ambassadors for Change, a group of campaigners at the Helen Bamber Foundation with lived experience of the asylum system, to use our social media channels, where appropriate, to promote their campaigns.
SKILLS AND EXPERIENCE NEEDED
Essential:
• Experience creating social media content for personal, academic, voluntary, or professional projects.
• Strong interest in human rights, social justice, refugee rights or the charity sector.
• Ability to work collaboratively and respond constructively to feedback.
• Proficient in using Canva and/or design tools such as Adobe Creative Suite.
• Ability to plan, script, produce, edit reels and short-form video content.
• Good understanding of social media trends, visual branding and tone of voice, as well as the different styles, audiences and content requirements of various social media platforms, with the ability to adapt content accordingly.
• Ability to generate creative content ideas that respond to current affairs, news cycles, awareness days and relevant social media trends.
• Organised, dependable, and proactive in meeting deadlines
• Understanding of, and commitment to, the objectives of the Helen Bamber Foundation and Asylum Aid.
• Demonstrable empathy for our clients, including people seeking asylum, refugees and survivors of torture and trafficking, and sensitivity when working on topics related to human rights, trauma, or lived experience.
Desirable:
• Experience working with charities, non-profits, or campaigning organisations.
WHAT YOU WILL GET OUT OF THE ROLE
• The opportunity to use your creativity to support survivors and advocate for human rights.
• Experience of working within human rights charities with a focus on advocacy-driven communications.
• Support, feedback, and mentorship from experienced staff.
• A chance to contribute directly to meaningful change for people rebuilding their lives and raising awareness.
• A strong understanding of communications and advocacy work of leading human rights charities.
• An appreciation of the processes and systems that people seeking asylum and refugees deal with in the UK.
HOW TO APPLY
• To apply please send us a CV along with a short cover letter (max 300 words) about why you would like to volunteer as social media volunteer with us.
• Please also provide a link to samples of your work.
We will be conducting interviews for this role on a rolling basis, so please apply early.
Please note, all voluntary roles across the HBFG are subject to a 3-month probationary period.
If you have any questions or wish to have a chat about the role, please contact the Communications Manager, Kennith Rosario, at kennith.rosario@helenbamber.org
Equal Opportunities
Our commitment to principles of equity, diversity and inclusion is an integral part of our approach to our clients, our volunteers and our staff, and we are an equal opportunities and Living Wage employer. We are committed to attracting and recruiting diverse candidates because we are keen to make sure that all our staff, trustees, volunteers and ambassadors reflect the communities we serve and the wider community we work in.
We genuinely welcome and encourage applications from a range of backgrounds, especially people of colour, people with disabilities, people from low socio-economic backgrounds, refugees, stateless people and others with lived experience of forced migration or trauma.
Statement on artificial intelligence (AI) and recruitment
At the Helen Bamber Foundation / Asylum Aid we don’t make decisions based on artificial intelligence (AI). We have a human approach to hiring and all applications are reviewed and assessed by our team. Similarly, what we are most interested in hearing about is your individual motivation, experience, skills and values. AI doesn’t know about you or what motivates you – we want to hear from you.
AI may be a helpful tool, but typically leads to generic answers repeated by multiple candidates, not stand out applications. Please make sure that your responses reflect your own thoughts and experiences.
Download full job description here.